Inhouse workshops online marketing

Acquire professional knowledge in the field of online marketing in our workshops and exchange know-how and practical case studies.

Our in-house workshops at a glance

We organize our in-house seminars as a complete package, including catering, seminar rooms and seminar equipment in our office at Heimeranplatz. On request, we can of course also hold the workshop on your premises.

SEO workshop

In our SEO workshop, you will receive a well-founded overview of current trends and developments in professional search engine optimization. You will learn what is important for sustainable optimization and get to know the most important dos and don’ts (with reference to your company, of course). This ensures that your optimization measures always comply with the latest Google guidelines.

SEA workshop

Are you already advertising on a large scale but are not satisfied with the performance? We will show you how you can implement specific measures to avoid high cost-per-X, sales, leads or clicks. You will also learn how to set up and structure your account correctly, what the right levers are and why not every recommendation from Google is automatically in your interest.

Conversion optimization workshop

High usability should be the basic principle of every website so that users not only remain visitors but also become customers. We will show you the relevant levers for this and how you can realize a profit tuning for your website with simple means. We also provide you with best-practice tips and introduce you to common and free tools so that you can improve your conversion rate with simple means.

Strategy workshop

With so many possible online marketing channels, it is sometimes very difficult to identify the channels that are relevant and profitable for your own company. Although the interaction of several channels often maximizes ROI, some channels are often only used out of principle. We help you to set up your online marketing properly so that, for example, your positive ROI in SEO is not unprofitably eroded in SEA.

Content marketing workshop

Are you already active in SEO, have you built up a good technical infrastructure and yet your pages still only rank in the lower positions? This can sometimes be due to missing or incorrectly targeted content. – This is because there is often a large discrepancy between what the website operator thinks is being searched for and what the user is actually looking for. We can help you close this gap.

LinkedIn workshop

For many CEOs, managing directors and other executives, LinkedIn is the most relevant channel for staying in touch with people and interest groups, or for establishing initial contact. But how do you manage a high-profile profile properly? How should you interact with others on LinkedIn? How often and with what content? – We will carry out a benchmark analysis for your profiles and work with you to develop the right framework for engaging with those around you.
Our LinkedIn workshop is tailored to you and your industry because comparing apples with pears makes no sense in social media or business social either. That’s why we compare your profile and the degree of professionalism and activity with relevant opinion leaders from your industry environment.

✔ Tailored content

We tailor our in-house workshops specifically to your needs. This means that relevant topics are covered that are directly applicable to your marketing strategy.

✔ Confidentiality

As the workshop is held in-house, confidential information and data is handled securely without any concerns about sensitive information.

✔ Team cooperation

Your team works together to solve problems and improve their skills. Interaction between employees promotes teamwork and knowledge sharing.

✔ Cost efficiency

We come directly to your company! Our in-house workshops minimize travel and accommodation costs.

✔ Flexibility in terms of time

You choose the time of the workshop! This means you are flexible and can arrange a date that best suits your work schedule.

✔ Sustainable learning

The knowledge acquired can be integrated directly into daily work and applied to business situations.

Tailor-made in-house workshops

Tailored to your needs!

Our customized in-house workshops are designed to meet the specific needs of your company. We work closely with you to define the workshop objectives and develop practical examples or specific topics tailored to your requirements. In our workshops, you will gain an in-depth understanding of the latest developments in search engine marketing, performance marketing, conversion optimization and other key online marketing disciplines.

At the end of an in-house seminar, you will be well equipped to successfully move your company forward. Our in-house training courses are often held following audits. In this way, we can use the results of the audit to provide participants with the necessary know-how so that they are able to further develop and implement the respective subject area independently.

Interested in further workshops?

Please ask us!

We understand that the specific needs and requirements of your business may go beyond the topics covered in our standard workshops. We always aim to cater to the individual requirements of our clients and therefore, by arrangement, we also offer bespoke in-house workshops on additional topics relevant to your industry and business.

Our flexibility allows us to develop workshops that are tailored to your specific challenges, goals and requirements. Whether it is advanced techniques in search engine marketing, social media strategies, email marketing, content optimization or other aspects of online marketing, we are ready to work with you to design a workshop that meets your expectations. Do not hesitate to contact us to discuss your specific needs and together we will develop a customized workshop tailored just for you.

Are you interested in a consultation?

Arrange a non-binding initial consultation today and see for yourself.

Loyamo has been instrumental in driving forward our digital ambitions with their extensive online marketing expertise.

Their customized strategies, whether in SEO, SEA or social media, lead to a sustainable increase in our online visibility. In Loyamo, we have found a reliable partner who not only understands our marketing goals, but also implements them.

Jochen Mumme, Vice President Marketing, VIU Eyewear

screencapture-chn-tum-de-2023-12-27-10_18_19

Loyamo continues to impress us in online marketing.

Loyamo continuously impresses us in online marketing with its extensive
expertise, foresight and a high level of commitment. The contact persons
Loyamo’s reliable and professional approach and support make a significant
support make a significant contribution to our success.

Anna-Lena Berthold, Online Marketing Managerin, TUM Campus Heilbronn

Become an SEO professional with our SEO seminar

Learn everything about search engine optimization and how you can increase your own online presence in our SEO seminar. Practical exercises and case studies will help you to internalize the content you have learned and apply it to your company.

You can take part in one of our SEO seminars either online or on site.

We cover the following content in focused small group training:

SEO overview
Technology and content SEO
AI in SEO
Important tools
Measuring KPIs
Evaluate trends
Keyword research

Our work in figures

We are passionate about our work and develop individual strategies.

CLIENTS SINCE 2016

We have worked for 212 clients since 2016.

INDUSTRIES

We support companies from 23 different industries.

SATISFACTION

0 %

We have been serving many clients for many years.

LOYALITY

0 %

Loyalty is a top priority for us.

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