Loyamo at Rakuten Optimism 2026 ☀️
Last week, Philip and Patrick attended Rakuten Advertising Optimism 2026 at the Arizona Biltmore in Phoenix. As one of the leading conferences for affiliate, performance and digital marketing, the event brings together decision-makers and industry leaders from around the world and provided us with the ideal opportunity to further expand our US operations.
True to the motto “Fueling Meaningful Connections”, the focus was on strategic partnerships, networking and engaging discussions. The insights into current US trends – some of which are yet to take hold in Europe – were particularly valuable.
The high-profile panels were especially exciting – featuring, amongst others, the former Head of GTM at OpenAI and the VP of Strategic Partnerships at the Expedia Group.
Another highlight of the conference: at the Golden Link Awards, our client SIXT was named Advertiser of the Year! 🏆 A success of which we, as their affiliate marketing partner, are incredibly proud. Congratulations!
Two days packed with insights, inspiring conversations and fresh ideas – we’re taking loads of inspiration back with us! 🚀