16.09.2025
1 min.

Image generation now via WhatsApp

News

🎨 Image generation with ChatGPT now available via WhatsApp!

OpenAI is taking the next big step towards low-threshold AI use: From now on, images can be generated directly via WhatsApp using DALL-E – free of charge and without any detours via app or browser.

It’s so easy:
1️⃣ Save number: +1-800-ChatGPT (+1-800-242-8478)
2️⃣ Start chat: A short message like “Hi” is enough
3️⃣ Link account: Follow link & connect OpenAI account
4️⃣ Send prompt: e.g. “Sunset on the beach with palm trees”

The images are created using the multimodal model GPT-4o. Free users now also have access – albeit to a limited extent. Those who use ChatGPT Plus can generate much more frequently.

💡 Why the integration is relevant for brands
Fast visuals for campaigns, mood boards, MVPs & social content
Potential for dialogue-based use cases: community communication, chatbots & customer service

WhatsApp focuses on platform monetisation: advertising, channel subscriptions & promoted channels
But: legal grey areas remain.
⚠️ No obligation to label
⚠️ No transparency regarding training data
⚠️ Commercial use permitted according to OpenAI – even with similarities to real people or well-known styles

👉 OpenAI’s clever move: they are making AI available where people already are. This lowers the barrier to entry, increases the reach – and in return provides OpenAI with valuable new training data.

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