Usability design agency Munich

Digital marketing experts
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Use Case: Usability design & expert analysis

Usability design and expert analysis for the Macromedia University of Applied Sciences

Use case: The output - finished mockups

Based on the results of the analyses, we develop mockups for our clients, which also include best-practice approaches and our wealth of experience. We also provide our mockups with detailed explanations so that you still know afterwards which elements have been incorporated where and why. Depending on your requirements, we can create a suitable mockup for every type of page analyzed. The graphics below show what mockups for desktop and mobile can look like.

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Improved user experience

Usability design ensures that your website is designed to be user-friendly. An improved UX leads to more satisfied users and greater customer loyalty.

Increased conversion rates

By making a website user-friendly, the user's journey through the conversion funnel becomes more seamless and effective, increasing conversion rates.

Error reduction

Good usability design minimizes potential sources of error and reduces the likelihood of confusion or frustration among users, which reduces support requests.

Time savings

A well thought-out usability design enables users to complete tasks and transaction processes more efficiently.

Competitive advantage

A user-friendly website allows you to stand out from the competition and attract more potential customers.

Accessibility & inclusion

UX takes into account the needs of different users, including people with different abilities.

More conversions with usability design

Use expert analysis to identify individual conversion levers for better website performance.

Almost every website operator knows it: there are simply too many parallel construction sites and not all of them can be given the necessary priority. The status quo is often a historically grown website structure or even an extensive online store, which is often filled with different content management systems. Although the list of construction sites sometimes seems almost endless, usability design and an expert analysis can be used to quickly identify relevant levers to make a website more successful under the given circumstances.

Our experienced UX experts analyse the status quo of your website or online store and provide you with individual recommendations for optimization. As a rule, we always combine our expert analysis with various A/B tests, as the success of a recommendation for action must always be validated. This is necessary because general learnings and experience from dozens of other projects cannot necessarily be applied equally to every new project.

Usability design for websites

Attention must be paid to this.

When it comes to usability design for websites, it is crucial to keep user-friendliness and effectiveness in mind. Navigation should be simple and intuitive to provide users with a smooth experience. Clear call-to-action elements help encourage desired actions, while consistent design elements reinforce familiarity.

Load times are crucial, as long wait times can impact the user experience. Mobile responsiveness is also essential to ensure the website works optimally on different devices.

Consider the legibility of text and ensure sufficient contrast to make content clearly visible to all users. Forms and input fields should be easy to understand and fill out to avoid frustration.

Usability tests with real users are an essential step in identifying weak points and optimizing the design accordingly. Continuous monitoring and adjustment of the usability design ensures that the website always meets the needs of the users and offers a positive and efficient online experience. As a usability design agency, we support you in taking the necessary steps to make your website more user-friendly.

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Arrange a non-binding initial consultation today and see for yourself.

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Frequently Asked Ques­tions

Questions & answers about usability design

UX design is about the user-oriented design of websites so that they can be used intuitively and are ideally tailored to user needs.

UX design is always determined by the respective target group and user scenarios. An attempt must always be made to address real users in the best possible way.

Our work in figures

We are passionate about our work and develop individual strategies.

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CLIENTS SINCE 2016
We have worked for 212 clients since 2016.
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INDUSTRIES
We support companies from 23 different industries.
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SATISFACTION
We have been serving many clients for many years.
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LOYALITY
Loyalty is a top priority for us.
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